Some search engine optimization strategies that were used to help you improve your Google Pagerank may work against you since Google Panda update was released.
So What’s Panda Update?
Early this year, Google introduced Panda algorithm aiming to help people find more high-quality search results and improve search experience. The Panda algorithm evaluates a website more from a human’s point of view instead of a machine’s view. Websites with low quality duplicated content were badly hit by the first release of Panda 1 around Feb 20-26, 2011 and the 2nd release of Panda 2 series between May and the end of July.
Many websites were penalized because of their low quality or over-search-engine-optimization. They suffered from either drastic traffic decrease or Google Pagerank downgrade. However, high-quality websites and pages were awarded with higher Google Pagerank from Panda update. [Read more…]